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| create and send eBulletins
to your contacts' inboxes |
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| respond to customer brochure requests instantly via an
online console |
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| send electronic press packs to your media contacts |
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| market research with the inbox as the venue |
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| keep track of client contact, share discussions and
files |
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| an online training environment to manage programme intakes
and share information |
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| if you are interested in any of our inbox eMarketing solutions
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| our reseller programme offers substantial commission on
each of our inbox eMarketing solutions |
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| You get a request by telephone for a brochure, a data sheet
or a price list. Someone has to search one out (maybe check
it’s up-to-date), find and address an envelope, get it
in the post then ring to check it arrived a few days later.
For exporters, postage problems can be a real nightmare! Now
imagine handling the same request online. Take the call and
while you’re talking, get on to your password-protected
console. Select the eBrochure (from a thumbnail or a dropdown)
and ask for an email address. Key it in and press ‘send’.
It’s as simple as that. What’s more, it gets straight
to the customer’s inbox within minutes of their request
so they can place an order with the minimum of delay. |
| If you understand anything about customer service, you’ll
know that you need to make it as simple as possible and be as
helpful as possible. What could be better than to say: “It
will be in your inbox in a few minutes."? It relieves
them of all the effort of finding a web page or downloading
a PDF file and it shows that you care to take the effort yourself. |
| When you sign up for our eBrochures you get access to an online
console (so there’s no software to load on your PC). Your
console is password protected so only you, or others you nominate,
can access it. So if you are on a sales trip, you can get an
eBrochure to a prospect in Los Angeles in a few minutes from
anywhere you can get online. What’s more, your console
will monitor who sent which version of it, to whom and when. |
| Yes they can. You need a simple form requesting their email
address and a dropdown to select the brochure they want. The
request will be fed to your console which will despatch the
brochure, record the event in the logs and send you an email
alert to tell you it happened. Contact us to set this feature
up correctly. You can try this
feature from here now. |
| At a small additional cost, your console can be set up with
a feature to top and tail your eBrochures with a unique message
so you can name your customer and the salesperson or highlight
a specific issue the customer has raised. |
Huge cost savings can be made by users who print many different
kinds of brochures, price lists or datasheets. Here are some
of the ways you really do save money:
Save on printing costs
Avoid postage or carrier costs
Envelopes are not necessary
Brochure updates don't mean expensive reprints
Storage ceases to be an overhead
Free up admin time to log who sent which brochure when –
the console does it automatically |
The charging scheme is simple. For £1,200 GBP per
year (US$2,268) you get:
- A password-protected single-user console to host up to
10 eBrochures. You can host more at a pro-rata cost.
- A comprehensive log of eBrochures sent and received.
The personalisation feature is a one-off set-up cost of £120
GBP (US$226.80)
The remote eBrochure requests feature is a one-off set-up
cost of £120 GBP (US$226.80)
eBrochures typically cost £500 GBP (US$945) for a regular
4-page brochure conversion to HTML (and that might include
some animation and an online enquiry form). To design eBrochures
from scratch takes more time but should be broadly equivalent
to typical design costs for printed brochures. We will price
on sight of a brief.
The cost also includes the fee for us to upload eBrochure
files to your console once they are approved.
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| If you’re interested and want to take it further, let
us know and we will start talking. |
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